
Benchmark Better. Price Smarter.
Uncover insights. Make data-driven decisions. Gain a competitive edge.
Otto’s Contact Lens Market Intelligence Dashboard
Built for the modern eyecare practice, the Otto Market Intelligence Dashboard delivers powerful, real-world data aggregated from across our extensive network of optical retailers. Whether you're an Otto user or not, this interactive dashboard is your new secret weapon for smarter pricing, strategic planning, and better business decisions.
What's Inside
Contact Lens Pricing Analysis
Better inform your pricing strategy and optimize your profitability with real-world data on how products are priced across the market.
- See average pricing for each product across hundreds of ECPs
- Underatand how rebates and discounts are used to drive larger purchases
- View up-to-date pricing at major online competitors


Product Sales Insights
See what’s selling, where, and how. Track top-selling lenses by manufacturer, design, and wear schedule. Stay informed on emerging trends and shifts in consumer behavior.
- See sales breakdown by modality, design, and manufacturer
- View top performing contact lens products in all categories
- Understand typical order sizes
- Identify trends in shipping and ordering channels
- Benchmark your business against your peers
Just $99 per 3 Months
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Otto subscription not required.
Custom Branded
Online Store
Automated
Refill Reminders
Automated
Contact Lens Rebates
Integrated Contact Lens
and OTC Ordering
Send Personalized
Order Links
Detailed Contact
Lens Quotes
Subscriptions
Integrated Payment
Processing
Business Insights
Dashboard
Prescription
Expiry Recall
Let Patients
Use Insurance
Drop-Shipping
of OTC Products
Order Contact
Lens Trials
Competitive
Pricing Analysis
Financial
Reports
SMS order pick-up
notifications